Generation Z's perception of nature and technology: A study of the balance of digital and environmental interactions
Keywords:
Generation Z; Environmental perception; Digital technology; Nature interaction; Digital-environmental balanceAbstract
The rapid development of digital technology has significantly transformed the daily interaction patterns of Generation Z. The use of smartphones, social media, and various digital platforms provides convenience in accessing information and communication; however, it may also reduce the intensity of interaction with the natural environment. This study aims to analyze Generation Z's perceptions of nature and technology and to understand how they balance digital interactions with environmental engagement. The research employed a descriptive qualitative approach, with data collected through a presentation and interactive discussion conducted in an accounting class at STIE Sultan Agung. The participants consisted of 14 Accounting students who belong to Generation Z. Data were obtained from participants' responses, opinions, and discussions during the activity and were analyzed to identify patterns of perception and attitudes toward technology use and environmental awareness. The findings indicate that all participants recognized the importance of technology in supporting academic activities, communication, and access to information. However, most participants also acknowledged that excessive use of technology could reduce the time spent interacting with nature. Despite this, the majority expressed positive attitudes toward the environment and stated that outdoor activities provide benefits for both physical and mental well-being. These findings are expected to serve as a reference for educational institutions in encouraging Generation Z to use technology wisely while maintaining a meaningful connection with the natural environment.
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